How to use the best business cards on Black Friday

With Black Friday around the corner, businesses are readying themselves for a retail rush. But rather than simply pushing discounts and deals, why not use it as an opportunity to make a lasting impression on your audience? 

A simple but powerful way to connect with your customers this Black Friday is by using the best Business Cards to your advantage. Think of your business card as your brand ambassador; it can enhance your brand’s presence and elevate your message far beyond the typical purchasing frenzy. 

How to use your business card this Black Friday

Forget the usual business card routine—think outside the box and turn them into tools for real connection. Here are some fresh, creative ways to make the best business cards work harder for you this Black Friday:

Gift cards or vouchers:

Turn your business cards into limited-edition gift cards or vouchers. This adds a touch of class to your Black Friday offers and can include a small discount or perk to encourage customers to return.

Order inserts

Add a business card to each Black Friday order as a thank-you note or with a QR code linking to something special, like exclusive content. A personal message or holiday greeting adds a personal touch to the unboxing experience.

Thank-you notes

Show genuine appreciation with a personal thank-you message on a business card. Using a premium card makes it feel extra thoughtful and reinforces your brand’s commitment to quality and authenticity.

Mini product guide

For smaller items or gift bundles, add a business card with product details or care instructions. This can help your customers connect to the brand story behind their purchases.

Social media connectors

Encourage customers to engage with your brand online by turning your business cards into mini social media “connect” cards. Include handles, a QR code linking directly to your profile, or a unique hashtag for customers to use. It’s a good way to build community and get more eyes on your brand. 

Referral cards

Offer customers a discount or reward for referring a friend using your business card. This approach makes the referral feel valuable and memorable.

Business cards that show you care

In the U.S. alone, Black Friday generates over a million tonnes of extra waste. But your brand doesn’t have to add to that cycle. Instead, make a statement with intentionally designed business cards that reflect your commitment to quality and the planet. Opt for an eco-friendly choice like MOO’s Cotton Business Cards. Made from 100% recycled T-shirt fabric, these incredibly soft cards help your brand stand out for all the right reasons.

If your brand values craftsmanship, consider a Luxe Business Card with its premium layered finish that signals attention to detail and quality. Creative shapes and sizes, like Square or MiniCards, add a unique touch that tells clients you’re innovative. Special Finishes, such as Gold Foil or Letterpress, add an extra layer of artistry that reflects your brand’s dedication to excellence.

Get the best business cards in time for Black Friday

With our speedy delivery options, you can ensure your brand is Black Friday-ready. Explore our full range of high-quality Business Cards and discover a Business Service Plan that enhances your brand’s presence.