Becoming real estate hot property

Getting yourself noticed

In an industry as competitive as real estate, both buyers and sellers will speak to a lot of agents, so you’ll need to be the one that stands out, and leaves a lasting impression. The key is in the details. An eye-catching design, clear message and quality paper will ensure potential clients put your business card to the top of the pile.

Working in real estate is all about two things – showcasing your properties and demonstrating the personal touch, and there’s no better place to start than your Business Cards. Thanks to our Printfinity technology, you can print a different image on every card in a pack, so why not use it to promote your property portfolio, or build trust from the word ‘go’ with a friendly headshot? After all, everyone likes to put a face to a name.

Staying memorable

Once you’ve got someone’s attention, it’s likely you’re going to want to do something to keep their interest. Getting the conversation started is important, but success depends on keeping that conversation going well after the ‘hello’ moment has passed. Your client may be looking to build a property portfolio, move again in a year or two, or have friends or colleagues on the hunt for a property - never underestimate the power of word of mouth!

Once you’ve handed over your Business Card, there are plenty of other ways of staying fresh in people’s minds, like a beautifully designed Notecard inviting them to your next open house, or a handwritten Letterhead to say how much you enjoyed meeting them. In an industry that’s all about building relationships, the increasingly rare written word can go a long way. Moving house is often a process fraught with emotion, so imagine the smile on your client’s face when a personalized note drops onto the doormat of their new house. And if you’re the one that made their day, you’ll be the one they remember and recommend.

Consistency is key

In real estate, just as in any other industry, those businesses that keep their branding consistent across every point of contact – their Business Cards, Notecards, Letterhead – will stand out the most. So why not give yourself that edge with a striking suite of matching stationery? You can upload your own images, or choose from one of our many original designs – just click here to get started.

MOO is the Preferred Business Card Supplier for Berkshire Hathaway HomeServices and Prudential Real Estate. Call our helpful Account Management team or head to the Berkshire Hathaway HomeServices or Prudential Real Estate page to get your special 20% off discount.

Written on:

06 Nov 2014

Categories:

Ideas for Bigger Business