My inspiration for this Business Card design was the style of luxury fashion boutiques, where even the little touches are very important. I wanted to replicate that feeling with Dot Luck so I chose a type-font that perfectly represents the minimal, yet high-end feel of the overall design.
Emily is a Boston-based designer who earned her BFA in Visual Communication Design at the Hartford Art School. When not working at MOO she's most likely in her tiny home studio, sewing her own dresses, reading lots of non-fiction, and making breakfast for dinner.