Buzzwords

Double-sided Business Cards

Marketing buzzwords – love them or hate them? Address the hyperbole head on with these Business Cards for Marketing executives and consultants, which self-deprecatingly parody the language while simultaneously explaining what on earth it means. Well, that’s our elevator pitch…

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About this design

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I love those Keep Calm and Carry On posters from WWII that the government created to keep up morale. I thought they could be playfully pastiched to extrapolate sense from the often extremely strange way marketing people speak in buzzwords and acronyms it's usually something blindingly simple anyway!

About the designer

Chris Baron graduated with a BA in Multimedia Design in 2005 from Southampton University, UK. He has worked in various creative fields within packaging, print and film, including projects for the BBC and Guerilla Creative Production. He draws inspiration from the urban landscape as well as design pioneers like Saul Bass.

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