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I wanted to combine the idea that a complimentary Business Card from a beautician or a make up artist could be looked at deliberately to put a smile on someone's face, with some gorgeous swirling typography that suggests elegance and attention to detail.
Jovanna Mendes de Souza was born in Brazil, and brought up in Sweden. She came to London to study design at the prestigious Central Saint Martins College of Art, graduating with an MA in Graphic and Communication Design. She is inspired by a huge range of influences, including Victorian inventions, layering different styles, and the work of design luminaries like Max Huber and Aubrey Beardsley.